Idea Launch can run your validation ads on Facebook, Instagram, or Reddit. Pick the channel and audience yourself, or let us find the best place for your idea — with no separate ad accounts to set up.
- Three channels, each reaching a different kind of stranger.
- Pick the audience yourself or hand us the targeting.
The channels
Three places strangers behave differently
Facebook, Instagram, and Reddit each reach a different kind of stranger.
Facebook tends to reach a broad, intent-light audience that is easy to scale and good for a wide demand read. Instagram skews visual and discovery-driven, which rewards a strong hook and a clear promise. Reddit puts your angle in front of people already talking about the problem, so the feedback is sharper and less forgiving.
None of these is automatically the right answer. The cleanest read comes from matching the channel to the kind of stranger whose reaction you actually care about.
Broad reach for a wide demand read.
Visual discovery; rewards a sharp hook.
People already in the problem.
Targeting
Pick the audience, or hand it to us
You stay in control of who sees the test.
If you already know who the idea is for, set the targeting yourself and keep the variables tight. If you are not sure, let Idea Launch find the best place to run it and read the result against your baseline.
Either way there are no separate ad accounts to set up, no Pages to link, and no pixels to wire before the first run.